At Fairygodboss, we are experts in understanding what information is most important to female job seekers when they decide where to apply for — and accept — new jobs. As the largest career community for women, we have a unique perspective and relationship with our community of professional women.
Our Company Profiles help businesses like Apple, JPMorgan Chase, General Motors, Cisco, and Johnson & Johnson share their brand story about why they are a great place for women to work. We’ve already seen how these profiles can significantly increase employer brand awareness and perception among female job seekers. Now, we are excited to announce that we’ve made significant product enhancements to our employer profile pages.
Research from PwC shows that among female job seekers:
67% check if a company has positive role models
61% research whether there is diversity on the leadership team
56% look to see if a company is willing to share progress on diversity
Our new Fairygodboss Company Profiles help companies express their commitment to gender diversity, and answer these important questions with spaces to highlight:
A statement about why women love working at the company
Profiles of key female executives and managers
Key job postings
Featured employee reviews
A social media feed
Photos and video that are important to your brand