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Capital Group

(12-month Contract) Country Marketing Associate

6 days ago

About us

Founded in 1931, Capital Group is privately held and ranks among the world's largest and oldest investment management organizations.

★ 4.2 out of 5 · 86 reviews

  • Size: 5,001-10,000 employees
  • Industry: Finance: Asset Management
View company profile ›

Why you should apply for a job to Capital Group:

  • Ranked as one of the Best Finance Companies in 2024
  • 4.2/5 in overall job satisfaction
  • 4.5/5 in supportive management
  • 84% say women are treated fairly and equally to men
  • 91% would recommend this company to other women
  • 87% say the CEO supports gender diversity

Ratings are based on anonymous reviews by Fairygodboss members. See all reviews ›

"I can be myself at work."

You are more than a job title. We want you to feel comfortable doing great work and bringing your best, authentic self to everything you do. We value your talents, traditions, and uniqueness-and we're committed to fostering a strong sense of belonging in a respectful workplace.

We intentionally seek diverse perspectives, experiences, and backgrounds, investing in a culture designed to celebrate differences. We believe that belonging leads to better outcomes and a stronger community of associates united by our mission. At Capital, we live our core values every day: Integrity, Client Focus, Diverse Perspectives, Long-Term Thinking, and Community.

"I can influence my income."

You want to feel recognized at work. Your performance will be reviewed annually, and your compensation will be designed to motivate and reward the value that you provide. You'll receive a competitive salary, bonuses and benefits. Your company-funded retirement contribution will factor in salary and variable pay, including bonuses.

"I can lead a full life."

You bring unique goals and interests to your job and your life. Whether you're raising a family, you're passionate about where you volunteer, or you want to explore different career paths, we'll give you the resources that can set you up for success.

  • Enjoy generous time-away and health benefits from day one, with the opportunity for flexible work options
  • Receive 2-for-1 matching gifts for your charitable contributions and the opportunity to secure annual grants for the organizations you love
  • Access on-demand professional development resources that allow you to hone existing skills and learn new ones

"I can succeed as a (12-month Contract) Country Marketing Associate."

The Country Marketing Associate (CMA) supports the delivery of country-specific marketing activities for Capital Group's Financial Intermediary business in Hong Kong, with support for Taiwan and China (QDII) markets where required.

Working closely with the Country Marketing Managers (CMMs) and the wider Asia marketing team, the CMA is execution-focused and will help deliver product and brand campaigns, client events, bilingual marketing materials and day-to-day marketing operations. Activities may be carried out independently or jointly with agencies, vendors and internal teams, depending on their size and complexity.

1. Product and brand campaign execution

  • Support the execution and coordination of product and brand campaigns across the FIT HK marketing calendar, including asset trafficking, version control and deployment tracking.
  • Coordinate with agencies, vendors and internal teams (e.g. design, digital, publishing, Legal & Compliance) to deliver campaign assets on time and on budget.
  • Help ensure localized campaign assets (English and Traditional Chinese) follow Capital Group brand guidelines and local regulatory requirements, under the guidance of the CMMs.
  • Support campaign tracking and compile post-campaign reports to help measure results.

2. Events and on-site support

  • Provide logistical support for CG-hosted, distributor-led and industry sponsored events, from planning through to on-site execution.
  • Support the event communication pipeline for all touchpoints: save the date, invitations, reminders, registration and post-event follow-up.
  • Coordinate with venues, event agencies, caterers and vendors, and prepare event materials, branding and premiums to meet CG standards.
  • Handle attendee management and maintain event records in internal systems.

3. Marketing materials review and coordination (English / Traditional Chinese)

  • Proofread English and Traditional Chinese marketing materials, online and offline, and coordinate printing and production.
  • Coordinate translation requests with vendors and internal publishing teams, tracking turnaround against agreed timelines and SLAs.
  • Support Traditional Chinese review and user acceptance testing (UAT) for website updates and new digital capabilities.

4. Digital

  • Support the build and review of campaign webpages, eDMs and social media posts with internal digital teams.
  • Help maintain the campaign/product and BAU webpages, making sure content is accurate, aligned and up to date in both languages.

5. Marketing operations

  • Source and coordinate the production of CG-branded premiums, and manage the inventory overview to inform replenishment where needed.
  • Submit invoices, follow up with vendors where needed and support marketing budget tracking.
  • Raise Workfront tickets and resource requests, and help keep the marketing calendar up to date.

6. Projects and initiatives

  • Contribute to ad hoc marketing initiatives, including strategic and transformation projects such as GenAI-enabled translation and workflow improvements.
  • Take part in regional and global marketing project teams, and suggest process improvements where possible.

"I am the person Capital Group is looking for."

  • Bachelor's degree in Marketing, Communications, Business or a related discipline.
  • 2-5 years' marketing experience, ideally in asset management, wealth management or financial services; experience with events, campaigns or agencies is an advantage.
  • High proficiency in written and spoken English and Traditional Chinese, with strong proofreading skills; Mandarin is a plus.
  • Strong attention to detail, with the discipline to work within fixed SLAs and tight deadlines.
  • Highly organised and reliable, with good coordination skills and the ability to handle multiple workstreams.
  • Social media and digital savvy; confident using AI tools and Microsoft Office. Experience with Workfront, Salesforce or email marketing platforms is a plus.
  • Awareness of Hong Kong's regulatory requirements for fund marketing is an advantage.
  • Team player who works well with marketing colleagues, sales, internal teams and external vendors.
  • Keen to learn and passionate about marketing, with an enthusiastic, can-do attitude and a willingness to try new ideas.

"I can apply in less than 4 minutes."

You've reviewed this job posting and you're ready to start the candidate journey with us. Apply now to move to the next step in our recruiting process. If this role isn't what you're looking for, check out our other opportunities and join our talent community.

"I can learn more about Capital Group."

At Capital Group, the success of the people who invest with us depends on the people in whom we invest. That's why we offer a culture, compensation and opportunities that empower our associates to build successful and prosperous careers. Through nine decades, our goal has been to improve people's lives through successful investing. We know that our history is a testament to the strength of the people we hire. More than 9,000 associates in 30+ offices around the world help our clients and each other grow and thrive every day. Find us on LinkedIn, Instagram, YouTube and Glassdoor.

In addition to a highly competitive base salary, per plan guidelines, restrictions and vesting requirements, you also will be eligible for an individual annual performance bonus, plus Capital's annual profitability bonus plus a retirement plan where Capital contributes 15% of your eligible earnings.

You can learn more about our compensation and benefits here.

* Temporary positions in the United States are excluded from the above mentioned compensation and benefit plans.

We are an equal opportunity employer, which means we comply with all federal, state and local laws that prohibit discrimination when making all decisions about employment. As equal opportunity employers, our policies prohibit unlawful discrimination on the basis of race, religion, color, national origin, ancestry, sex (including gender and gender identity), pregnancy, childbirth and related medical conditions, age, physical or mental disability, medical condition, genetic information, marital status, sexual orientation, citizenship status, AIDS/HIV status, political activities or affiliations, military or veteran status, status as a victim of domestic violence, assault or stalking or any other characteristic protected by federal, state or local law.

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Additional Information

  • Posted: 6 days ago
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