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Nike

Senior Supervisor, Retail Marketing, EKIN, East GC

ChinaMarketingPosted Aug 20, 2026

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Why you should apply for a job to Nike:

3.7/5 in overall job satisfaction
3.8/5 in supportive management
60% say women are treated fairly and equally to men
68% would recommend this company to other women
56% say the CEO supports gender diversity

Ratings are based on anonymous reviews by Fairygodboss members. See all reviews ›

As part of the East Greater China EKIN team, you will lead the execution of Nike's EKIN strategy across key cities and retail doors, driving athlete engagement, community growth, and consumer experiences that connect people to sport.

Reporting to the Manager, EKIN, East & South GC, you will lead a team of EKIN Specialists and translate seasonal priorities into impactful marketplace execution.

Key Responsibilities

Execution

Lead seasonal EKIN initiatives across East GC.
Drive athlete education, community activations, and consumer experiences.
Ensure consistent execution and operational excellence across stores and cities.

Community & Consumer Engagement

Lead running, fitness, basketball, and sport community programs.
Strengthen athlete and member connections to the Nike brand.
Capture consumer and marketplace insights to inform future opportunities.

Team Leadership

Lead, coach, and develop a team of EKIN Specialists.
Set priorities, manage performance, and build team capability.
Foster a collaborative and high-performing culture.

Cross-Functional Partnership

Partner with Marketplace, Stores, Marketing, and Operations teams.
Align resources and execution plans to maximize business impact.

Qualifications

Bachelor's degree or equivalent experience.
5+ years of experience in Retail Marketing, Brand Marketing, Community Marketing, Sports Marketing, or related functions.
Previous people leadership experience preferred.
Strong project management, stakeholder management, and communication skills.
Fluent Mandarin and professional English.
Passion for sport, community building, and consumer engagement.

About Nike

Size: 10,000+ employees
Industry: Sporting Goods

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