Market Research & Analysis Manager, iPhone
Oct 9, 2026 Cupertino, CA
About us
Working at Apple means doing more than you ever thought possible and having more impact than you ever imagined.
- Size: 10,000+ employees
- Industry: Technology: Manufacturing
Why you should apply for a job to Apple:
Ranked as one of the Best Technology Companies in 2020
3.7/5 in overall job satisfaction
3.1/5 in supportive management
66% say women are treated fairly and equally to men
65% would recommend this company to other women
66% say the CEO supports gender diversity
Ratings are based on anonymous reviews by Fairygodboss members. See all reviews ›
Imagine what you could do here. At Apple, new ideas have a way of becoming great products, services, and customer experiences very quickly. Bring passion and dedication to your job and there's no telling what you could accomplish.
Apple's Worldwide Product Marketing team is looking for an extraordinary Market Research practitioner to support customer insights for iPhone across key geographies.
Description
In this role, you'll assist in the design of primary market research and the development and delivery of in-depth results that directly inform the decisions of our leaders. We're looking for someone who understands innovative and state-of-the-art research methodologies, is an expert in analytics and data science, and has extensive experience translating data into actionable insights tied to real business issues. If this sounds like you, read on to learn how we can benefit from your experience.","responsibilities":"Drive research end-to-end, from questionnaire design and analysis through to developing actionable insights and presenting them effectively to business partners
Develop research plans, proactively identify the business issues to address, and synthesize disparate sources into a holistic view of the consumer and marketplace
Bring analytical rigor and innovation to every project, recommending alternative approaches where appropriate to inform product and go-to-market decisions
Preferred Qualifications
Proven ability to manage challenging projects, drive multiple priorities, and stay focused on strategic insights
A self-starter who thrives in a fast-paced, dynamic, matrixed environment
Intermediate to advanced proficiency in Python for data analysis, visualization, and streamlined analysis workflows
Strong data visualization skills to deliver meaningful insights that shape business decisions
Bachelor's degree in statistics, mathematics, economics, market research, marketing analytics, or a related field
Minimum Qualifications
7+ years of demonstrated success in customer insights or marketing analytics within consumer technology, consumer products, or a market research firm, preferably in a global role
Highly analytical and intellectually curious, with quantitative market research experience on either the client or vendor/analytics side
Direct experience presenting findings to senior stakeholders or clients, with strong communication and articulation skills
Solid quantitative research and experimental (QRE) design skills, including questionnaire design, sampling, and statistical analysis
Deep expertise applying a broad range of research techniques and methodologies (e.g., segmentation and cluster analysis, conjoint analysis, MaxDiff)
Pay & Benefits
At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $149,700 and $225,600, and your base pay will depend on your skills, qualifications, experience, and location.
Apple employees also have the opportunity to become an Apple shareholder through participation in Apple's discretionary employee stock programs. Apple employees are eligible for discretionary restricted stock unit awards, and can purchase Apple stock at a discount if voluntarily participating in Apple's Employee Stock Purchase Plan. You'll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses - including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation. Learn more about Apple Benefits
Note: Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.
Apple's Worldwide Product Marketing team is looking for an extraordinary Market Research practitioner to support customer insights for iPhone across key geographies.
Description
In this role, you'll assist in the design of primary market research and the development and delivery of in-depth results that directly inform the decisions of our leaders. We're looking for someone who understands innovative and state-of-the-art research methodologies, is an expert in analytics and data science, and has extensive experience translating data into actionable insights tied to real business issues. If this sounds like you, read on to learn how we can benefit from your experience.","responsibilities":"Drive research end-to-end, from questionnaire design and analysis through to developing actionable insights and presenting them effectively to business partners
Develop research plans, proactively identify the business issues to address, and synthesize disparate sources into a holistic view of the consumer and marketplace
Bring analytical rigor and innovation to every project, recommending alternative approaches where appropriate to inform product and go-to-market decisions
Preferred Qualifications
Proven ability to manage challenging projects, drive multiple priorities, and stay focused on strategic insights
A self-starter who thrives in a fast-paced, dynamic, matrixed environment
Intermediate to advanced proficiency in Python for data analysis, visualization, and streamlined analysis workflows
Strong data visualization skills to deliver meaningful insights that shape business decisions
Bachelor's degree in statistics, mathematics, economics, market research, marketing analytics, or a related field
Minimum Qualifications
7+ years of demonstrated success in customer insights or marketing analytics within consumer technology, consumer products, or a market research firm, preferably in a global role
Highly analytical and intellectually curious, with quantitative market research experience on either the client or vendor/analytics side
Direct experience presenting findings to senior stakeholders or clients, with strong communication and articulation skills
Solid quantitative research and experimental (QRE) design skills, including questionnaire design, sampling, and statistical analysis
Deep expertise applying a broad range of research techniques and methodologies (e.g., segmentation and cluster analysis, conjoint analysis, MaxDiff)
Pay & Benefits
At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $149,700 and $225,600, and your base pay will depend on your skills, qualifications, experience, and location.
Apple employees also have the opportunity to become an Apple shareholder through participation in Apple's discretionary employee stock programs. Apple employees are eligible for discretionary restricted stock unit awards, and can purchase Apple stock at a discount if voluntarily participating in Apple's Employee Stock Purchase Plan. You'll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses - including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation. Learn more about Apple Benefits
Note: Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.
Additional Information
- Job category: Marketing
- Salary: $149,700 – $225,600
- Posted: Oct 9, 2026