Product Lead, Platform & Monetization, Apple Maps
20 days ago Cupertino, CA
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Apple Maps empowers people to explore and navigate the world around them. We work on solving large-scale problems - like how to map every inch of the globe - while delivering beautiful, intuitive, and innovative experiences across billions of devices.
As Product Lead for Platform & Monetization, you'll help define and execute a product vision that extends Apple Maps beyond our app, operating at the intersection of user experience and business value. You will help lead the strategy for our developer platforms, including MapKit, while partnering with large enterprises and automakers to deliver experiences like CarPlay EV Routing and MapKit for Automotive. You will help lead Apple Maps monetization initiatives, building sustainable business value while maintaining our unwavering commitment to privacy.
This role requires close collaboration with teams across the larger Apple ecosystem including Engineering, Design, Data Operations, Marketing, PR, and Business Development, and our automotive, advertising, and developer partners.
Description
As the Apple Maps platform expands across devices, apps, and vehicles, it has become a powerful engine for sustainable monetization and business growth. We are actively defining the commercial future of our ecosystem, while partnering with developers, advertisers, and automakers to unlock new value. By thoughtfully integrating these opportunities across our ecosystem, we are driving strategic growth while keeping the user experience at the center of everything we do.
To support these ambitions, Maps must deliver flexible, performant experiences that developers and customers everywhere trust. From intelligent EV routing that integrates deeply with real-time vehicle data, to robust web and app platform capabilities, you will tackle complex technical challenges to meet the needs of our customers and partners. Apple Maps is excited to step up to these challenges and is looking for someone to help build and execute a vision for the future of our platform and ecosystem.
You'll work closely with Maps leadership to define strategy and partner with key stakeholders across Apple to bring your collective vision to life. You'll balance the needs of consumers, third-party developers, and global automakers, delivering business value without compromising the user experience. And you'll ensure that every platform feature delivers the reliability, craft, and performance people expect from Apple.
This is a hands-on role. You'll set the direction and drive execution. You'll think years ahead while shipping experiences today. And you'll ensure that our platform and partner ecosystem are a cornerstone of what makes Apple Maps exceptional.
Preferred Qualifications
Experience building developer-facing platforms, APIs, SDKs, or geospatial services.
Background in the automotive software space, connected vehicle platforms, in-dash navigation, or EV routing and charging systems.
Proven experience supporting major partner launches, including press releases, outbound messaging, and participating in press briefings and media engagement.
Experience working on privacy-first platform architecture and secure system integrations.
Knowledge and experience working with international partners and navigating global market dynamics.
Minimum Qualifications
10+ years of product management experience with a proven track record of shipping scaled software products, and developer platforms or partner-integrated solutions.
Demonstrated ability to define product vision and translate complex technical requirements into successful roadmaps and shipped experiences.
Proven track record partnering with external enterprise partners, automakers/OEMs, or developer communities to deliver integrated software experiences.
Excellent written and verbal communication skills, meticulous attention to detail, and ability to present to large groups and executives.
Experience leveraging modern AI and LLM tools to optimize product workflows, accelerate execution, and scale team impact.
Ability to successfully organize, prioritize, and drive multiple complex initiatives with cross-functional teams under strict schedules.
Demonstrated success establishing collaborative, high-value relationships between business development, engineering, PR, and external partners
Pay & Benefits
At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $175,500 and $311,700, and your base pay will depend on your skills, qualifications, experience, and location.
Apple employees also have the opportunity to become an Apple shareholder through participation in Apple's discretionary employee stock programs. Apple employees are eligible for discretionary restricted stock unit awards, and can purchase Apple stock at a discount if voluntarily participating in Apple's Employee Stock Purchase Plan. You'll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses - including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation. Learn more about Apple Benefits
Note: Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.
As Product Lead for Platform & Monetization, you'll help define and execute a product vision that extends Apple Maps beyond our app, operating at the intersection of user experience and business value. You will help lead the strategy for our developer platforms, including MapKit, while partnering with large enterprises and automakers to deliver experiences like CarPlay EV Routing and MapKit for Automotive. You will help lead Apple Maps monetization initiatives, building sustainable business value while maintaining our unwavering commitment to privacy.
This role requires close collaboration with teams across the larger Apple ecosystem including Engineering, Design, Data Operations, Marketing, PR, and Business Development, and our automotive, advertising, and developer partners.
Description
As the Apple Maps platform expands across devices, apps, and vehicles, it has become a powerful engine for sustainable monetization and business growth. We are actively defining the commercial future of our ecosystem, while partnering with developers, advertisers, and automakers to unlock new value. By thoughtfully integrating these opportunities across our ecosystem, we are driving strategic growth while keeping the user experience at the center of everything we do.
To support these ambitions, Maps must deliver flexible, performant experiences that developers and customers everywhere trust. From intelligent EV routing that integrates deeply with real-time vehicle data, to robust web and app platform capabilities, you will tackle complex technical challenges to meet the needs of our customers and partners. Apple Maps is excited to step up to these challenges and is looking for someone to help build and execute a vision for the future of our platform and ecosystem.
You'll work closely with Maps leadership to define strategy and partner with key stakeholders across Apple to bring your collective vision to life. You'll balance the needs of consumers, third-party developers, and global automakers, delivering business value without compromising the user experience. And you'll ensure that every platform feature delivers the reliability, craft, and performance people expect from Apple.
This is a hands-on role. You'll set the direction and drive execution. You'll think years ahead while shipping experiences today. And you'll ensure that our platform and partner ecosystem are a cornerstone of what makes Apple Maps exceptional.
Preferred Qualifications
Experience building developer-facing platforms, APIs, SDKs, or geospatial services.
Background in the automotive software space, connected vehicle platforms, in-dash navigation, or EV routing and charging systems.
Proven experience supporting major partner launches, including press releases, outbound messaging, and participating in press briefings and media engagement.
Experience working on privacy-first platform architecture and secure system integrations.
Knowledge and experience working with international partners and navigating global market dynamics.
Minimum Qualifications
10+ years of product management experience with a proven track record of shipping scaled software products, and developer platforms or partner-integrated solutions.
Demonstrated ability to define product vision and translate complex technical requirements into successful roadmaps and shipped experiences.
Proven track record partnering with external enterprise partners, automakers/OEMs, or developer communities to deliver integrated software experiences.
Excellent written and verbal communication skills, meticulous attention to detail, and ability to present to large groups and executives.
Experience leveraging modern AI and LLM tools to optimize product workflows, accelerate execution, and scale team impact.
Ability to successfully organize, prioritize, and drive multiple complex initiatives with cross-functional teams under strict schedules.
Demonstrated success establishing collaborative, high-value relationships between business development, engineering, PR, and external partners
Pay & Benefits
At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $175,500 and $311,700, and your base pay will depend on your skills, qualifications, experience, and location.
Apple employees also have the opportunity to become an Apple shareholder through participation in Apple's discretionary employee stock programs. Apple employees are eligible for discretionary restricted stock unit awards, and can purchase Apple stock at a discount if voluntarily participating in Apple's Employee Stock Purchase Plan. You'll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses - including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation. Learn more about Apple Benefits
Note: Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.
Additional Information
- Salary: $175,500 – $311,700
- Posted: 20 days ago